Annecy Spotlight: El Reino Infantil

El Reino Infantil is bringing to the global market La Granja de Zenón (Zenon’s Farm), its flagship IP.

The series “remains a solid and reliable choice for platforms and buyers seeking guaranteed success,” says Ylka Tapia, acquisition and partnership manager.

The musical series Bichikids (Boogie Bugs) sees little bugs suggest tasks and activities that match the rhythm of songs.

El Reino Infantil also has on offer the new IPs Wadoo and Pili Pilota, as well as a smattering of other digital series.

“For us, diversification is key,” Tapia notes. “We want families to have access to their favorite content anytime, anywhere and on any device. While YouTube remains our primary brand, prioritizing digital expansion to other platforms has enriched the user experience and significantly increased the visibility of our IPs.”