Amazon Slates Just Add Magic Season Two Premiere

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SEATTLE: Amazon has set the debut of the sophomore season of its original live-action kids’ series Just Add Magic for early 2017 in the U.K. and U.S.

The second season of Just Add Magic will premiere on Amazon Prime Video in those territories on January 13. The second season continues the story of Kelly and her two best friends, Darbie and Hannah, as they work together to solve the mystery surrounding the reappearance of an old enemy who threatens to steal the girls’ magical cookbook.

Season two will be available for Prime members to stream using the Amazon Prime Video app for TVs, connected devices like Amazon Fire TV, mobile devices and online. The second season of Just Add Magic will also be available as part of Amazon FreeTime Unlimited, a subscription service designed for kids that is available exclusively on Amazon devices.

The first season of Just Add Magic, the most streamed Amazon original series for kids 6 to 11 to date, is now available to stream exclusively for Prime members, who can also download the show to mobile devices for offline viewing. Based on Cindy Callaghan’s book of the same name, Just Add Magic is a single-camera live-action series executive produced by Andrew Orenstein (Malcolm in the Middle) and Joe Nussbaum (George Lucas in Love, Awkward), with Nussbaum also directing several episodes.

“Kids and families have embraced Kelly, Darbie and Hannah and we’re excited to debut another season next month,” said Tara Sorensen, the head of kids’ programming at Amazon Studios. “There’s more suspense and magic in the new season as the girls’ mastery of magic will be called upon to protect their bond. The first season led our customers to extend beyond the show with family cooking time and [we] hope the new season will continue that tradition.”