The Fixies Honored for MENA Impact

Animotion Media’s flagship franchise, The Fixies, was awarded best kids’ initiative of the year at the ASBU BroadcastPro Middle East Awards in recognition of its impact on children’s education and entertainment in MENA.

The Fixies’ Arabic YouTube channel has achieved 28 million views in its first year, driven by localized adaptations, culturally relevant storytelling and short-form videos. The Fixies also maintains availability across leading regional broadcasters and digital platforms.

The franchise provides a blend of STEM learning, humor and family-friendly adventure and aims to inspire curiosity and hands-on learning.

“This award reflects the incredible support we’ve received from families across the Middle East,” said Julia Nikolaeva, general manager at Animotion Media. “The Fixies’ mission is to make learning fun, accessible and culturally meaningful for kids in the region, and we’re proud that our work is being recognized here in MENA.”