Baby Shark’s Big Show! Clothing Line

ViacomCBS Consumer Products has inked a deal with PatPat Apparel for a clothing line featuring characters from the Nickelodeon animated preschool series Baby Shark’s Big Show!

The Baby Shark’s Big Show! apparel for both kids and parents will debut this summer at patpat.com. Based on the YouTube hit Pinkfong Baby Shark, the series features Kimiko Glenn (Orange Is the New Black) as the voice of the titular character.

Joining Glenn in the voice cast are: Luke Youngblood (Harry Potter and the Sorcerer’s Stone) as William, Natasha Rothwell (Insecure) as Mommy Shark, Eric Edelstein (We Bare Bears) as Daddy Shark, Debra Wilson (MADtv) as Grandma Shark and Patrick Warburton (Seinfeld) as Grandpa Shark.

Tony Tsai, VP of marketing and consultant to the CEO, said: “We love that Baby Shark celebrates family and friends, and our apparel lines by matching toddler and kids’ categories will reflect these values as well as a sense of irreverent fun that the entire family can participate in.”

Jose Castro, senior VP of licensing collaborations and specialty retail at ViacomCBS, said: “We’re proud to partner with PatPat Apparel to create a family-focused clothing line that embodies the heartfelt spirit of the series as well as social-emotional learning.”