The Bridge to See Four More Adaptations

Four new adaptations of the reality hit The Bridge are set for Prime Video in Sweden, Norway, Denmark and Finland.

Meter Television is producing the version for Sweden, Mastiff Norway for Norway, Metronome for Denmark and Endemol Shine Finland for Finland. The new orders bring the total adaptations of the Banijay format to ten countries.

Karoline Spodsberg, COO of Banijay Nordic, said: “We know local content is extremely important to Prime Video and this collaboration has enabled production of four unique adaptations of iconic Banijay format The Bridge. Strategically this mirrors our own strong belief in a bespoke country-by-country approach to creating premium content for the four Nordic countries. Working with Prime Video has been a very positive experience for our labels Meter, Metronome, Mastiff Norway and Endemol Shine Finland, all collaborating with dedication and passion to deliver an incredible series.”

Madelene Hansson, CEO of Meter Television, said: “We’re extremely proud to have led the pan-Nordic collaboration and production of The Bridge. Set in the beautiful, but austere, Nordic wilderness, this premium series is packed with emotional reality moments as the contestants do everything possible to meet the challenge. This collaboration with Prime Video is not only the first non-scripted reality commission for the streaming service in the Nordics, but also a first for us here at Meter, and we loved sharing our expertise with colleagues in other countries as well, of course, Prime Video.”

“After the success of our global Originals like The Boys and The Lord of the Rings: The Rings of Power, we’re delighted to be bringing our Nordic customers our first local original unscripted series, The Bridge,” said Martin Backlund, head of content, U.K. and Nordics for Prime Video. “We know our customers in the Nordics love reality series, so that’s why we’re bringing four local versions of The Bridge to viewers, showing our commitment to invest in Prime Video content to customers across the Nordics.”