TVFORMATS
In 2019, ABS-CBN will launch Search for the Idol Philippines, a new local adaptation of Fremantle and 19 Entertainment’s iconic talent format.
Haryaty Rahman, senior VP for distribution, Asia, International at Fremantle, said, “The success of American Idol and renewals of local versions across Asia have shown that the Idol franchise is as strong as ever. The Philippines has always been one of the biggest markets for vocal talent not just regionally but globally—and the new season on ABS-CBN is going to be spectacular.”
Elsewhere in the region, versions of Idols are in production in India, Cambodia, Indonesia and Myanmar.
Macie Imperial, VP for integrated acquisition and international sales and distribution at ABS-CBN Corporation, noted, “ABS-CBN has been the home to all mega brands of format franchises. With our production expertise in formats adaptation combined with the unceasing world-class Filipino talent, we believe Search for the Idol Philippines can be an avenue to showcase new Filipino singers once again. We are excited to include Idol in our roster of global formats.”
ABS-CBN is also the local home of Fremantle’s Got Talent.
