The U.S.-based producer The Gurin Company (The Singing Bee, Fridge Wars, Oh Sit!, Shark Tank) has partnered with the BAFTA-nominated Strawberry Blond TV (The Great Big Dig, The Playlist, Dave News) in the U.K. for a transatlantic development deal.
Per the deal, The Gurin Company and Strawberry Blond TV will join forces to develop and produce unscripted and alternative formats from their respective bases in Los Angeles and London. The companies have established an extensive slate and are already pitching to broadcasters in both territories series including 24 Hours From Here, The Wedding Race, Malled In and Comic Attraction.
Steve Wynne, Strawberry Blond CEO, said: “Phil is the nicest and smartest person in TV, even though he’s American. We’re genuinely excited to be finally working together and not just drinking wine.”
Phil Gurin, president of The Gurin Company, said: “Apparently Steve runs the nicest place to work in British TV, which worries me about the state of the U.K. industry. Still, he and his team say they are enormously talented, so why not believe them? Plus, we have come up with some killer formats together, so there’s that.”