FremantleMedia Brings Israeli Dating Format to MIPTV

CANNES: FremantleMedia is introducing the Israeli dating format Hear Me. Love Me. See Me., from the creators of Take Me Out and Farmer Wants a Wife, to international buyers in Cannes.

From the FremantleMedia-owned Israeli production company Abot Hameiri, Hear Me. Love Me. See Me. is a brand-new dating format that seeks to prove looks aren’t everything when it comes to love. On the show, three men are equipped with cameras that allow a bachelorette to virtually experience a day with them as they go to work and meet their friends and families. After a day of “virtual dating,” the single woman will decide to go on an actual date with one of these men, without knowing what he looks like. When they meet for the first time, the pair will see whether she made the right choice.

Rob Clark, the director of global entertainment at FremantleMedia, said; “The team at Abot Hameiri have done a fantastic job in developing this real, authentic and versatile format and I’m genuinely excited by the fact that this dating format has such broad and returnable appeal. It could work equally well stripped daily or placed in a prime-time slot. The trend towards dating shows is continuing to grow and we’re pleased to have such a fresh and different approach to the genre as part of our MIPTV slate.”