Fremantle Picks Up Rights for Fame in the Family

Fremantle has acquired the global distribution rights for the DNA guessing-game format Fame in the Family.

Originally created by Salamanda Media for Channel 4, the format sees four guests sit down for a dinner hosted by a celebrity. At least one of the guests is a cousin of the celebrity, and in order to win the cash prize, they must figure out who it is before the DNA results reveal the truth.

“We are pleased to work with Salamanda Media to bring this exciting new format into the Fremantle catalog,” said Rob Clark, director of global entertainment at Fremantle. “Fame in the Family is a guessing game that uses the concept of family DNA and unknown relatives to hook viewers in; the added element of DNA testing is ingenious.”

Salamanda Media’s Amanda De Freitas and Sally Evans added, “We’re so thrilled to be in partnership with Fremantle to distribute our new innovative format, which taps into the universal phenomena of DNA with a fun and entertaining twist.”