ATF Spotlight: Banijay Rights

The comedic physical game show Don’t, from the Banijay Rights catalog, gives families the chance to win money by following one simple rule: don’t.

In Catch!, the classic children’s game of tag gets a prime-time makeover. “Don’t and Catch! are our great new entertainment formats that have pulled in a lot of attention since being launched,” says Samia Moktar, sales manager at Banijay Rights. “These shows have multigenerational appeal and can be enjoyed by the whole family.”

Another slate highlight is Mind Set Go, which follows the journey of eight obese people over three months as they discover the barriers preventing them from optimum health in mind, body and soul, with the encouragement and insight of Paralympian and athletic experts along the way.

Moktar adds, “Banijay Asia continues to grow and develop a strong slate, which has helped to make Banijay more visible across the region.”