Armoza Formats & Mediapro to Launch Factual-Entertainment Series OVO


TEL AVIV: Armoza Formats and Spain’s Mediapro are launching a brand-new factual-entertainment format at MIPTV: OVO.

Produced by Mediapro and Phileas Productions, OVO was created by Bat-Dor Ojalvo and the in-house Mediapro team, led by Ran Tellem. The new show will be distributed globally by Armoza. The half-hour series sees passers-by share their most intimate stories and feelings. During each season, egg-shaped “confession booths” will be placed in ten different city centers, welcoming anyone who wishes to enter. OVO’s mission is to get to know the people of the nation.

Laura Fernández Espeso, the head of international content at Mediapro, said: “We are very happy to be working with such an important player as Armoza and to be strengthening our entertainment offering in the international market. We are sure their strong expertise will allow OVO to travel all over the world.”

Avi Armoza, the CEO of Armoza Formats, added: “OVO is an original and expressive format that has the ability to open up the most intriguing and personal stories as they captivate audiences everywhere. We are proud to be working together with Mediapro and their team in bringing this to MIPTV, and strongly believe in the international potential of this format.”