The Masked Singer Gets Mexican Treatment

Televisa Studios and Endemol Shine Boomdog have once again teamed up, this time to bring The Masked Singer to Mexico.

As part of the companies’ alliance for the development and joint production of shows, series and original formats focused on the Mexican market, the Hispanic market in the U.S. and the rest of the world, the two will co-produce the format, which has been a ratings hit in the U.S., Korea, Thailand, Vietnam, Indonesia and China. They have licensed The Masked Singer from Mun Hwa Broadcasting in South Korea. It will be released this year.

The show, which bowed on FOX in the U.S. in January, sees a group of celebrities hide their identities behind elaborate masks and costumes and sing in front of a panel of judges whose ultimate goal is to discover their true identity. The Mexican edition of the show joins other formats developed and adapted by the duo of companies, including Big Brother, Resbalón, Mira Quién Baila, Fear Factor and Me Caigo de Risa.

Eduardo Clemesha, VP of entertainment at Televisa, said: “The realization of this new project responds to the permanent commitment of Televisa to offer its audiences the best and most innovative content. We are sure that the new version of The Masked Singer will become one of the most important links in the success chain, which already records this spectacular format internationally.”

Alejandro Rincon, CEO of Endemol Shine Boomdog, added: “We are thrilled to be co-producing The Masked Singer with our colleagues at Televisa, a series that was recently produced by our team in the U.S. to great success. This is a very special series, and we can’t wait to share it with the Mexican audience.”