NBC Orders Destination X to Series

NBC has given a full series order for a U.S. version of the Belgian competition format Destination X.

NBC and BBC commissioned U.S. and U.K. versions of the adventure reality series following the success of their commission of The Traitors. Twofour will produce U.S. and U.K. versions of the Destination X adventure reality series, while the NBC version will be co-produced with Universal Television Alternative Studio, a division of Universal Studio Group.

At the end of each episode, the contestant who places an X on a map furthest from the actual location packs their bags. The first participant to reach Destination X will be crowned the winner. A host is yet to be named.

Production on Destination X will begin later this year. Both the U.S. and U.K. versions of the series will be filmed in tandem, with expectations to launch in 2025 across NBC, BBC One and iPlayer.

The series is based on the format created by Geronimo.

“Destination X is one of the most unique and innovative formats we’ve seen in a long time, and it’s so big we partnered with the BBC again to shoot two shows at once,” said Corie Henson, executive VP of unscripted programming for NBCUniversal television and streaming. “This show is an epic international travel adventure combined with the ultimate guessing game. Even if you’ve never been on a plane, you can play along!”

Kate Phillips, director of unscripted at the BBC, said: “Following the huge success of The Traitors, we’re really pleased to be partnering once again with NBC on this brilliant new format. The tender process was extremely competitive, but Twofour’s innovative and creative vision for the show means that we know we have the perfect producers to take us on this exciting journey. We can’t wait to get on board the Destination X bus and bring this exciting new show to a BBC audience.”

“The only thing better than adapting a hit format like Destination X is doing it alongside the very best producing partners, and that’s exactly what we have in Twofour,” said Toby Gorman, president of Universal Television Alternative Studio. “We’re thrilled to bring NBC their first travel competition series and can’t wait for audiences to tune in for this adventure. It’s going to be a fun ride.”

“The entire Twofour team couldn’t be more proud to have won the tender to produce this incredible adventure format, particularly given the pedigree of the other companies in the process,” commented Dan Adamson, managing director of Twofour. “Our editorial ambition for this project is fortunately matched by our best-in-class production team, who constantly make the impossible possible. We are excited to be on this journey with our talented producing partners at UTAS and grateful to the brilliant commissioning teams at both NBCU and the BBC for the hard work and creativity they have already put into the process.”