WOWOW Takes GoQuest’s Traitor

GoQuest Media has licensed the Estonian espionage drama Traitor to WOWOW in Japan.

The six-part drama will air on WOWOW’s linear and on-demand platforms. From Elisa Estonia and Estonian public broadcaster ERR, the series is written by Martin Algus and directed by Ergo Kuld.

“We are very excited to close the first deal with GoQuest Media,” said Chinatsu Otsuki, acquisition manager at WOWOW. “Traitor is a superb spy thriller, and the story is very twisting. Our viewers love to watch ‘rewarding good and punishing evil.’ However, we all know that reality is a lot more different from what is portrayed in fictional drama. This Estonian spy drama is very realistic in the way that is inspired by true events.”

Vivek Lath, managing director at GoQuest Media, added, “We are delighted that Traitor will make its debut in Asia, and we couldn’t have asked for a better launchpad than WOWOW. As Japanese audiences watch the unraveling of a brutal but charming government servant who will betray everyone, including his country, to amass power and wealth, we promise that this compelling spy scandal drama may leave them shaken, but they won’t stop watching. Alfred Vint has that effect on you!”

Marje Tõemäe, head of programs at ERR, noted, “We are very happy that stories which are based on our history and connect with our viewers are also relevant for other audiences all over the world. We are thrilled that Traitor with all its twists and turns has found a home with WOWOW.”

Toomas Ili, head of content at Elisa Estonia, added, “Traitor is living proof that Estonian-made content is of the highest quality and can make heads turn in other markets across the globe as well.”