wedotv Launches Pele Selvagem FAST Channel in Brazil

ADVERTISEMENT

Samsung TV Plus Brazil has teamed up with wedotv to create and launch a new FAST channel dedicated to the Venezuelan telenovela Pele Selvagem (Piel Salvaje).

Pele Selvagem is a new version of the classic telenovela La Fiera. The new channel, wedotv amor: Pele Selvagem, features all 120 episodes. It is currently available to Samsung TV Plus customers in Portuguese for free.

“This is our first single-IP service; we had some clear criteria for doing so,” said wedotv co-CEO Philipp Rotermund. “First, we considered the series’ popularity and brand awareness within the market. Then, we wanted to make sure there were a sufficient number of episodes available to encourage extended amounts of viewing time. And finally, we wanted to lock in a platform partner that could make the channel available to a substantial number of consumers. There is no doubt that Pele Selvagem is both a modern-day classic and an addictive, binge-worthy series perfect for today’s streaming video audiences, and Samsung TV Plus was THE platform to launch this new fan-favorite.”

“The soap opera genre holds a special place in the hearts of Brazilians, captivating audiences with intense and emotional storytelling. wedotv amor: Pele Selvagem, now available on Samsung TV Plus Brazil, strengthens our commitment to bringing culturally resonant stories that connect deeply with our audience,” said Aline Jabbour, service business development director at Samsung LatAm.