TV Land Preps Multiplatform Rollout for Mr. T Series

NEW YORK, October 4: The first
episode of TV Land’s new original series I Pity the Fool, a Lionsgate production, will premiere exclusively
on Yahoo! TV tomorrow, a week before its television launch.

The show, featuring the classic
1980s television star dispensing advice, will be available on Yahoo! in its
entirety for six days. It premieres on TV Land on October 11 at 10 p.m. Yahoo!
TV will also feature exclusive clips from the series including a lost scene
from the first episode as well as two "Rules for Fools"—video
clips of Mr. T issuing missives on finding success and public speaking. More
"Rules For Fools" regarding hygiene, dating, finances and listening
are available on TVLand.com, along with highlights of upcoming episodes.

Beginning October 11,
TVLand.com users will be able to send Mr. T-branded video e-cards, as well as
access an exclusive interview with the star, see bonus material from the series
including behind-the-scenes footage and watch previews of the next episode.