TV 2 Names Program Director

COPENHAGEN, August 10:
Palle Strøm has been tapped to fill the newly created role of program director
at TV 2 Danmark with oversight for content on the company’s portfolio of
channels.

Strøm will be responsible
for entertainment programming, news and sports on TV 2 Zulu, TV 2 Charlie, TV 2
FILM and the online offering TV 2 Sputnik (TV 2’s net-TV), as well as for
program planning and interactive platforms. He reports to TV 2’s managing
director, Per Mikael Jensen.

Strøm arrived at TV 2 as
entertainment editor in 1997. He was most recently managing director of TV 2
Networks, a post that will now be filled by Keld Reinicke.