Rodriguez Upped at Nickelodeon Latin America

MIAMI: Tatiana Rodriguez has been promoted to senior VP of programming and creative strategy for Nickelodeon Latin America.

Rodriguez most recently served as VP of programming and creative strategy, and will continue to oversee the operations and programming for the network, working closely with production, creative and international teams. She will also work with ad sales to facilitate opportunities with corporate partners for 360-degree integrated ad sales and marketing partnerships.

Previously, Rodriguez was director of programming for Nickelodeon Latin America, responsible for the programming, development and scheduling of Nickelodeon, identifying and acquiring programs for the Latin American channel, supervising the media and program planning. She joined Nickelodeon in 1996 as programming and acquisitions manager. Prior to working at the network, she was director of Panda Club, a children’s channel in Spain. 

"Tatiana’s unwavering commitment to Nickelodeon along with her vision and expertise in kids’ programming have firmly established Nick in Latin America," commented Pierluigi Gazzolo, the president of MTV Networks Latin America. "Through her enthusiasm and dedication she has introduced some of the brand’s most popular franchises such as SpongeBob SquarePants and Dora the Explorer to kids in the region. Among her achievements, which exemplify Nick’s commitment to Latin America and the talent it holds, have been the hugely popular original live-action series, Skimo produced in Mexico and Nick’s most recent hit, ISA TKM produced in Venezuela."