Peace Point Targets U.S. Expansion

TORONTO: Canadian outfit Peace Point Entertainment Group has acquired full ownership of U.S. development and production firm DIDtv as it looks to ramp up its slate of projects for American networks.

DIDtv is being relaunched as Peace Point Entertainment USA and it has engaged the services of Crybaby Media (the team behind Cooking Channel’s Hook, Line & Dinner) to assist in the development of a slate of shows for the U.S. market. These efforts will be led by Danny Passman, the principal of Crybaby Media. Peace Point Entertainment USA will focus on factual entertainment, reality and documentary programming

“Our expansion into the U.S. is a natural next step in Peace Point’s strategic growth as we approach our tenth anniversary," said Les Tomlin, the president and CEO of Peace Point Entertainment Group. "It provides an important platform to expand our success in creating series’ around big characters, within unique worlds and engaging formats."