New Multiplatform Italian-American Network Formed

PARAMUS, April 21: The
Italian American Network (I A Net), a new ad-supported multiplatform media
company, has been created to provide Americans with a daily window into the
Italian and Italian-American experience.

The new company has just
launched its English-language broadband video platform at www.ItalianAmericanNetwork.com.
To celebrate the launch, Perillo Tours is sponsoring a “Win a Trip to Italy”
sweepstakes, with the grand-prize winner receiving an eight-day, six-night
vacation for two, including airfare, first-class hotel accommodations and more.

The site also includes The
Italian Zone, an online retail and e-commerce platform that will offer a
variety of products from Italy. Initially, www.ItalianAmericanNetwork.com will
feature originally-produced, English-language programming, updated daily and
dedicated to content categories such as food, travel, sports, cooking, videos,
restaurant reviews and more. Celebrity hosts for the network include Valerie
Smaldon, Giorgio Chinaglia, Chazz Palminteri, Christopher Coppola and Rue
DeBona, among others.

The company also has plans
to develop and launch an HD linear TV network, a VOD offering, a mobile content
platform and home-entertainment and publishing initiatives.

Italian American Network’s
founder and CEO, Tony Ceglio, commented: “As someone who grew up in an
Italian-American household, I have an intimate understanding of the countless
traditions and experiences that are part of a culture that millions of
Americans have fallen in love with throughout the years. Embracing this
experience, the Italian American Network will offer compelling, contemporary
lifestyle programming featuring the beauty, pleasures and passions of a country
and a culture that for more than 500 years have enriched our country with the
same. There is no lifestyle that has become more admired and envied than the
Italian ‘La Dolce Vita’—the sweet life.” He added, “Beginning with its
initial broadband video launch, I A Net will celebrate everything Italian in an
entertaining and informative way, regardless of the media platform.”

—By Kristin
Brzoznowski