New Licensing Deals for Winx Club

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LORETO: Dino Bikes and Peg Perego are the latest companies to sign on for kids’ products featuring Rainbow’s popular Winx Club fairies.

The worldwide deal, excluding the U.S., with Peg Perego, covers the Winx Believix range for Vespas, Quads and Scooters. And Dino Bikes has signed a one year bike and accessories deal in Italy, beginning this September.

Rainbow is gearing up the launch of its new 3-D Winx Club feature film. Winx Club 3D Magical Adventure is the first 3-D stereoscopic film ever produced in Italy, and was completed entirely at Rainbow’s Rome-based CGI studio. The world premiere is set for October 29 in Italy.