Mistral Embarks on Formats Drive

PARIS: French entertainment producer Mistral Production is taking its format distribution business in house, appointing Kirsten Calteau to a sales and acquisitions position.

Mistral, led by Yves Launoy and Olivier Charpentier, has produced formats such as Intercities as well as a range of documentaries. Its distribution was previously handed by Upside Television. Kirsten Calteau is joining the firm as head of format sales and acquisitions. She was previously with 2001 Audiovisuel, Distraction, Disney and Adventure Line Productions.