MIPCOM Spotlight: VintasMedia International

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The Miss Earth competition, which VintasMedia International is showcasing at MIPCOM, is more than just a beauty pageant; it also promotes environmental awareness.

“The candidates and winners actively promote and get involved in the preservation of the environment and the protection of Mother Earth,” explains Blanca Oca Pertierra, the CEO of VintasMedia International. “Apart from a strong emphasis on environmental protection programs, Miss Earth also aims to showcase and promote various tourist destinations.” Every year, 80 to 90 candidates from all over the world compete with their beauty and knowledge of environmental issues. The winner of Miss Earth goes on to serve as the ambassador to environmental protection campaigns worldwide. The 90-minute coronation event will take place November 4, live from Manila. The Miss Earth pageant is produced by Carousel Productions.

Oca Pertierra adds: “Now in its 17th year, Miss Earth is setting a legacy of beauty and responsibility.”