LIVING Gears Up for HD Rollout

LONDON: The British entertainment channel LIVING is set to launch in high definition exclusively on Virgin Media on October 6, joining a number of other HD channels on the cable platform.

The simulcast channel will feature shows such as Ghost Whisperer, Private Practice, Boston Legal, CSI Vegas and CSI Miami in high definition. It will be available to Virgin Media’s XL TV tier subscribers at no extra charge.

Mark Schweitzer, chief commercial officer at Virgin Media, said: “Our customers watch LIVING more than any other digital TV channel, so I’m delighted they will exclusively be the first to watch it in spectacular HD. LIVING has a powerful brand and a breadth of programming that works so well in HD. Our TV service continues to grow as we focus on content that both complements our existing lineup and benefits most from being shown in HD.”

Other HD nets on Virgin Media include BBC HD, ESPN HD, FX HD, MTVNHD and National Geographic HD.