LATV Expands Reach with Entravision

LOS ANGELES, May 21: The Hispanic-targeted LATV Network, the
first bilingual music/entertainment digital multicast network in the U.S., has
expanded its reach by securing a 10-market affiliation agreement with
Entravision Communications Corporation.

With the new agreement, LATV is now placed in a total of 26
U.S. markets, less than a month since its nationwide launch on April 23.
Entravision will broadcast the LATV Network 24/7 via digital multicast in
Albuquerque-Santa Fe, New Mexico; Boston, Massachusetts; Corpus Christi, Texas;
Denver-Boulder, Colorado; Hartford-New Haven, Connecticut; Laredo, Texas;
Monterey-Salinas-Santa Cruz, California; Santa Barbara-Santa Maria-San Luis
Obispo, California; Tampa-St. Petersburg (Sarasota), Florida; and Washington,
D.C., with additional markets to be added during the term of the agreement.

"Partnering with Entravision is a milestone for LATV,”
said Danny Crowe, the president of LATV. “They own one of the most important
television station groups in the country and are a powerhouse in Hispanic media
with additional nationwide properties in radio and outdoor. By affiliating with
an experienced broadcaster such as Entravision, we are joining forces with an
established and successful company that knows how to talk to our young
audience. This agreement signifies that our multicast strategy is resonating
with broadcasters and it is pivotal in cementing LATV as the network of choice
for young Hispanic Americans."

LATV's new programming lineup is comprised of Rocamole, LATV en Concierto and Mex 2 the Max as well as LATV Does Hollywood and Jukebox Requests. The centerpiece of the new lineup is LATV
Live
, a daily two-hour interactive program
that allows audiences to text-message and call in to the program's three hosts
in real-time.

Entravision is the largest affiliate group of both the
Univision television network and Univision's TeleFutura network, with
television stations in 20 of the nation's top 50 Hispanic markets.