Joost, MLB.com Reach Exclusive On-Demand Deal

NEW YORK, September 28: MLB Advanced Media (MLBAM), the
interactive media and Internet company of Major League Baseball, has reached an
exclusive deal to make game broadcasts and highlight clips from the 2007 MLB
postseason available on-demand via the Internet TV platform Joost.

The MLB postseason programming available on Joost will
include the World Series and Daily Rewind,
a 30-minute MLB.com-produced program that features highlights from all the
championship action on and off the field. The Daily Rewind will be streamed on Joost in the U.S. and
internationally, outside of Japan, on a daily basis. In addition, within 24
hours of their initial airing, Joost will begin streaming games on demand from
the Division Series, League Championship Series and World Series around the
world, outside of the U.S. and Japan. All games and shows will be available on
Joost for one month.

"The baseball postseason, concluding with the World
Series, truly embodies the greatest aspects of the game and engages an
international audience," said Kenny Gersh, the senior VP of business
development at MLB Advanced Media. "Our partnership with Joost allows us
to continue to reach baseball's increasingly growing global fan base by
providing them with free on-demand broadcasts of every game from the most
dramatic and emotionally charged month on the baseball calendar."