Ink Named Licensing Agent for Mia and Me


HÖHENKIRCHEN/MUNICH: Ink, formerly known as Kidz Entertainment, has been appointed by m4e to serve as a licensing and merchandising agent for the Lucky Punch production Mia and Me.

Ink will develop the merchandising program for the TV series in the Nordic, Baltic and CIS territories as well as in Eastern Europe. Mia and Me is produced by Lucky Punch, in co-production with Rainbow S.p.A. and March Entertainment as well as m4e, Hahn Film, the ZDF German television network and Rai Fiction.

"We are very excited to be representing Mia and Me," said Ink CEO Morten Geschwendtner. "The property offers huge potential in licensing terms and we will be working closely with the team at m4e to build on this to produce a strong and diverse program."

Hans Ulrich Stoef, the CEO of m4e and general manager of Lucky Punch, added, “We are delighted to be working with such an experienced and thriving partner when adding Ink to the band of license partners in order to develop Mia and Me into a successful international brand. Especially in Eastern Europe we already have a strong TV coverage. The recent nomination of Mia and Me for the MIP Junior Licensing Challenge 2011 is another important sign that this TV series has a huge licensing potential.”