FME Taps Mary Beer as Marketing Director

LONDON, September 11: FremantleMedia Enterprises (FME) has
appointed Mary Beer as director of marketing, a newly created position based in
London and reporting to COO Dan Allen.

Beer will oversee the new FME marketing team and create and
implement a strategic vision and plans for the division’s marketing needs on a
cross-platform basis across a range of areas including brand and program
marketing, communications and PR and event management.

Beer joined FremantleMedia as an independent marketing and
strategy consultant in October 2005 where she was responsible for advising
senior management on brand positioning for the company’s commercial operations.
Prior to becoming a consultant, Beer was director of marketing at Flextech