Dick de Rijk in ProSiebenSat.1 Deal

MUNICH: Dick de Rijk, the creator of Deal or No Deal who recently ended his alliance with Endemol, has struck a multi-year deal with ProSiebenSat.1 Group, with the distribution of his new creations to be handled by SevenOne International.

ProSiebenSat.1 will have exclusive access to de Rijk’s formats and developments across all platforms on a worldwide basis. While working with Endemol, de Rijk came up with Deal Or No Deal, Set For Life and Show Me the Money. Jan Frouman, ProSiebenSat.1’s executive VP of group content acquisitions and production, noted: "He is an exceptional creative talent with a proven track record for developing shows that attract large audiences around the world. We expect this relationship to generate must-have formats and play a key role in advancing the full range of our group’s content-related ambitions."

De Rijk added: “To constantly come up with new ideas, mechanisms, components, formats—that’s me. I am passionate about seeing an idea go from a sheet of paper to millions of viewers or users. And I’m happy that, in ProSiebenSat.1, I have found a partner who shares my passion.”