Comedy Central Greenlights Short-Form Web Content


Comedy Central International has given the go-ahead to two new short-form digital shows: Unfiltered (working title) and a Middle Eastern version of Bad Snappers.

A spin-off of Bad Snappers, Unfiltered will see comedians Aaron Robertson and Gavin Dunn participate in such shenanigans as lying on their dating profile and stealing their friend’s dog for an Instagram photoshoot. Comedy Central ordered the 10×1-minute series, which will premiere internationally on its Facebook, Instagram and digital sites, from Factory Films (Bad Snappers).

In the Middle East, an adaptation of Bad Snappers will feature local comediennes Rima Iskandarani and Frial Abdelrazek. The show recently premiered on social media platforms in the region.

In addition, Comedy Central International signed a development agreement with the stars of the original Bad Snappers, Georgie Fuller and Danni Jackson (the Cramps). The duo is now developing a new six-part web series that explores the ins and outs of female friendships.

Claire McArdle, the VP of multiplatform at Comedy Central International, remarked: “We have been using our social and digital platforms as forums for experimentation, testing out new concepts and talent, and it’s paid off. Bad Snappers is a huge success, spawning a local format and a new spin-off. Our short-form series have become incubators for talented, rising comedians, and I can’t wait to see Georgie and Danni infiltrate Comedy Central International in an even bigger way with their incredible wit.”

Fuller and Jackson added: “We are incredibly excited and for want of a better phrase ‘pooping our panties’ over this opportunity and cannot wait to share what we have been working on. Comedy Central have been wonderfully nurturing and supportive of developing our ideas and we look forward to continuing to grow with them.”