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Google in Ad Measurement Deal with Nielsen

October 24, 2007

NEW YORK/MOUNTAIN VIEW, October 24: The Nielsen Company and Google have entered into a multi-year, strategic relationship that aims to provide detailed data to advertisers on how and when their campaigns are being viewed, and the kinds of audiences they …

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Nat Geo Creates Global Media Group

October 24, 2007

WASHINGTON, October 24: National Geographic has created a new Global Media group composed of its various magazine, book publishing, television, film, music, radio, digital media and maps units, to be headed up by Tim Kelly as president. Kelly, currently the …

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Profit Dips at TV Azteca

October 24, 2007

MEXICO CITY, October 24: With revenues flat at Ps. 2,432 million ($224.4 million) and a rise in costs and expenses, third-quarter profit at TV Azteca fell 13 percent to Ps. 440 million ($40.6 million). "We were able to match the …

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SCI FI Channel Extends WWE Program

October 24, 2007

NEW YORK, October 24: SCI FI Channel has extended the broadcast run of World Wrestling Entertainment’s hit program ECW (Extreme Championship Wrestling) through 2008. From January through September of this year, SCI FI has been the number-one-rated cable network for …

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Chello Zone to Offer Reality, Horror Content on Joost

October 24, 2007

LONDON, October 24: Chello Zone, formerly Zonemedia, will supply additional content from its Zone Reality and Zone Horror flagship channels to the Internet television service Joost. Zone Reality content rolling out on Joost will include season one of Psychic Private …

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Sesame Preschool Block to Launch on Brazil’s TV Cultura

October 24, 2007

SÃO PAULO/NEW YORK, October 24: More than 30 years after the premiere of Vila Sésamo, the first Sesame Street international co-production in 1972, Brazilian broadcaster TV Cultura has once again partnered with the nonprofit educational organization Sesame Workshop for the …

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SevenOne Notches Up Sales for ProSieben’s Treasure Island

October 24, 2007

MUNICH, October 24: SevenOne International has closed a range of deals for feature-film and mini-series titles, including ProSieben’s two-part adventure Treasure Island, which has now sold to broadcasters in more than 50 countries. Countries where Treasure Island will air include …

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Marathon Closes Eastern European Deals

October 24, 2007

PARIS, October 24: Marathon has sold more than 300 hours of programming into the Eastern European market, including package deals in Hungary, Serbia and the Czech Republic. Package deals for documentaries were signed with Czech TV, Duna TV (Hungary), Pravi …

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2waytraffic Sells Interactive Game-Show Format to Russia, Greece

October 24, 2007

HILVERSUM, October 24: 2waytraffic International has shored up deals for its young-adult-skewing interactive game-show format TXTC with Greece’s Mega Channel and TV Channel Russia. TXTC, targeted at teenagers and under-25s, pits two teams against each other to challenge their texting …

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Debmar-Mercury Bags Worldwide Rights to Trivial Pursuit

October 24, 2007

LOS ANGELES, October 24: Debmar-Mercury has secured the worldwide television distribution rights to the best-selling Hasbro brand Trivial Pursuit, and will partner with the toys and games giant to deliver a first-run half-hour TV version of the classic board game. …