ATF to Expand in 2008

SINGAPORE, November 7: Reed Exhibitions has announced that
85 percent of buyers attending the Asia Television Forum (ATF) this year have
confirmed their participation at next year’s edition, which will move from the
Shangri-La Hotel to the Suntec International Convention & Exhibition Centre
in Singapore from December 10 to 12.

Announcing the expansion, Michelle
Lim, the general manager of Reed Exhibitions, noted, “Throughout the years, we
have made strategic changes to keep us relevant with industry developments. To
meet demands for increased space, ATF will be moving to Suntec in 2008, where
we will be offering a suite-style exhibition concept. Customized to meet
industry needs and budgets, this flexible arrangement will ensure a higher
return of investment for our customers. The response from the industry has been
very encouraging, with over 45 percent of the 2008 space sold so far and
another 30 percent expected at ATF 07.”

ATF attracts the buyers from around Asia, including
Thailand, Malaysia, Indonesia, Brunei, Vietnam, Cambodia, Philippines,
Singapore, India, Pakistan, Sri Lanka, Bangladesh, Taiwan, China, Hong Kong,
Korea, Japan, Australia, the Middle East and more. ATF has also continually
attracted the support of international companies such as Disney-ABC
International Television, CBS Paramount International Television, Lionsgate and
NBC Universal International Television Distribution. In addition, the ATF has
welcomed national groups from Australia, France, Spain, Singapore, South Korea,
Taiwan and Malaysia.

ATF has been anchored in Singapore since its inception in
2000. More than $47 million worth of deals were concluded last year, surpassing
the 2005 figure of $33 million by 42 percent. Market growth is projected at
more than 10 percent this year.

—By Irene Lew