PBS KIDS GO! Revamps Video Player

ARLINGTON, September 9:
The PBS KIDS GO! website now features an advertising-free, streaming video
player that offers hundreds of video clips and a range of full-length episodes from
shows such as WordGirl, Animalia, Arthur and Martha Speaks.

At launch, the video
player features content from 14 different PBS KIDS GO! programs, serving
children aged 6 to 8. Among the offerings are Cyberchase, Design Squad, Dragonflytv, Maya
& Miguel and Wishbone. The clips, which will be updated each week, focus
on new shows and episodes, as well as a variety of seasonal and thematic
content. Kids can also find sneak peeks of new shows, full-screen video, closed
captioning and Spanish audio tracks on selected clips and episodes. The video
player is funded by the Corporation for Public Broadcasting (CPB).

"This is just the
beginning," said Jason Seiken, PBS’s senior VP of interactive, explaining
that the player launch represents the first phase of a comprehensive,
three-year video expansion focused on education at PBS KIDS GO! "Our
future plans for the player include new community features, as well as
interactive videos, to allow kids to play educational games while they watch
videos."

Sara DeWitt, the senior
director of PBS KIDS, added, "Kids have a passion for these programs, so
we're thrilled to provide them with 24/7 access to both new shows and PBS
long-time favorites. This exciting new player offers age-appropriate content
that both educates and entertains a young audience that is often underserved by
our commercial competitors, especially online."

"CPB is pleased to
support this important, innovative effort, which uses new technology to expand
the access and reach of the quality educational programming public broadcasting
is known for, to this very important age group," said Michael Fragale, the
VP of education for CPB.

—By Kristin
Brzoznowski