Nerd Corps Launches Storm Hawks Retail Campaign

VANCOUVER/SANTA MONICA,
February 19: Nerd Corps Entertainment has signed partnerships with a range of
companies to develop and distribute retail merchandise for its animated series Storm
Hawks.

Among the deals is a
partnership with WizKids, which will debut a collectible trading-card game
based on the series in 2009. Storm Hawks PocketModel TCG allows kids to collect
and construct models of vehicles and characters from the show and integrate
them into a trading-card battle game. Additionally, master toy partner Spin
Master is launching a full range of toys across North America.

The company’s North
American agent, MGM Consumer Products, has scored seven new North American
licensees for merchandise due to roll out this summer and fall. These include
C-Life for apparel; Accessory Innovations for backpacks and accessories; WestPoint Home
for bedding; Hybrid Promotion for
T-shirts; Elegant Headwear for hats and caps; Hobbico Corporation for 3-D
puzzles; and Weisner Products for footwear. Furthermore, beginning this past
January through February, Carl’s Jr. and Hardee’s restaurants across the U.S.
will be featuring Storm Hawks
toys in more than 3 million of its Cool Kids Combos.

To further expand Storm Hawks’ U.S. reach, MGM has
signed Brandgenuity as an advisory partner for strategic product licensing and
merchandising. In the Canadian market, Segal Licensing will spearhead the
licensing and merchandising campaign.

Storm Hawks has also scored five new international licensing
agents. Assuming licensing agency representation for the brand in France and
French-speaking territories is RMP Licensing; Exim Licensing will be
responsible for Mexico, Central and South America and the Caribbean; Haven Licensing
will manage Australia and New Zealand; and Empire Multimedia will be handling
Asia (excluding Japan, Korea, India and China). In addition to these
announcements, Nerd Corps has also secured a deal with Kidz Entertainment for
all rights to the series in the Nordic territories. Kidz will also act as the
licensing agent for Eastern Europe and CIS.

The company already has
deals in place with BRB for Spain and Portugal, and M4E for Germany and
German-speaking territories.

“Storm Hawks continues to rate exceptionally well on Cartoon
Network and we are thrilled with the overwhelmingly positive response to this
outstanding new boys property,” said Travis Rutherford, the executive VP of MGM
Consumer Products and Location Based Entertainment. “The show is backed by
tremendous creative support and our licensees and promotional partners are
enthusiastic about the long term potential of the Storm Hawks franchise.”

Added Ken Faier, “El Presidente” of Nerd Corps Entertainment, “We are so
pleased with the team we have brought together in support of the global rollout
of Storm Hawks, as both a great entertainment property and a great
action adventure brand. We have carefully selected some of the best and most
entrepreneurial organizations to help us deliver the Storm Hawks experience to
kids around the world, on-air, online and at retail. We have been working hard
with MGM in North America to establish the blueprint for the brand and are now
bringing in tremendous local experience and great licensees who are dedicated
to innovative product. It is very exciting.”

—By Ned Berke