Singapore Pavilion Showcases High-Definition TV Content

SINGAPORE, April 13: The
Media Development Authority of Singapore (MDA) will lead a contingent of 21
companies to MIPTV next week with a record slate of over 50 locally produced
high-definition programs ranging from factual titles to animated series.

The Singapore contingent
includes production houses such as Beach House Pictures, Big Communications,
Cubix International, Lingan Mill, Media Freaks, Omens Studio, Peach Blossom
Media, PicsTalk, Scrawl Studios, Sunrise Entertainment The Right Angle Media,
Threesixzero Productions, Upside Down Concepts; as well as postproduction
companies such as Infinite Frameworks and VHQ Post and the media content
management companies Hub Media Group, Six-Six-Eight and YSY International
Services. The broadcaster MediaCorp and pay-TV channel Asian Food Channel are
also part of the contingent.

MediaCorp plans to
highlight an HD catalogue of 35 titles of original programming that totals 44
hours, including Face to Face, The Asian Expats, In The House of Style—Series 3; as well as the Heroes of India series comprising seven episodes namely: The
Untouchables, No One Needs to
Die, The Bare-Footed Women Who
Make Light, Battle of the River, With These Two Hands, Brothers 3 Vs Female Abuse, Pooja and Budhia.

Other new HD titles making
their debut at MIPTV include documentaries such as Little Big Dreams from Threesixzero Productions; Guge—Lost
Kingdom of Tibet from Bang
Singapore; and Oodles of Noodles from
Yellowstone Productions. There will also be lifestyle and sports programs like Beach
360, produced by Upside Down
Concepts, and Parkour, produced
by Mega Media HD, as well as dramas like 18grams of Love from Boku Films.

Among the HD animated
programs offered at MIPTV are: Sing to the Dawn, from Infinite Frameworks, Katakune from Character Farm, and three series from Scrawl
Studios: Milly Molly, Clang Invasion, and Nanoboy. Other
animated programs available to buyers from the Singapore contingent include Master
Raindrop, from Big Communications,
and the Emmy-nominated series Growing
Up Creepie from Peach Blossom
Media, which premiered on the Discovery Kids Channel in the U.S. last year.

Dr. Christopher Chia, the
CEO of the MDA, commented: “From documentaries to drama and even animation,
Singapore companies are proving that they have what it takes to become a key
contributor to digital television content and animation industry. Having
produced 100 hours of Singapore-made HD content in 2006 and successful HD terrestrial
and cable trials which led to the commercial rollout of HD services on cable,
we are looking to double the amount of made-by-Singapore HD content to 200
hours by end 2007. The progress of Singapore’s production of HD content is
demonstrated in the strong line-up of new HD titles showcased at the Singapore
Pavilion which aims to reach an even wider, global audience.”