HISTORY & UNESCO Aim for World Heritage Preservation

LONDON: HISTORY is making a donation, as well as offering production services and marketing support, to UNESCO’s World Heritage Centre for three years as the World Heritage Convention’s 40th anniversary approaches in 2012.

HISTORY and UNESCO’s World Heritage Centre aim to increase awareness about heritage preservation worldwide, focusing on cultural sites. HISTORY will produce outreach materials and Public Service Announcements that will air in the U.S. on HISTORY International and on HISTORY channels around the world.

“HISTORY is honored to partner with UNESCO’s World Heritage Centre to raise awareness about heritage preservation worldwide,” said Libby O’Connell, the senior VP of corporate outreach and chief historian for HISTORY. “No organization can match UNESCO, with its global presence and remarkable 40 year history of accomplishment in this field. Joining forces, HISTORY brings its own commitment to heritage preservation, not only through our on air documentaries, but through public awareness, education, and celebration.”

”We are very pleased with this partnership with HISTORY, as it will bring the importance of World Heritage preservation to the attention of a vast audience,” said Petya Totcharova, the chief of the Europe and North America Unit at the World Heritage Centre. “Not only does HISTORY have a worldwide network, it is clearly dedicated to education and heritage preservation. We welcome these efforts and look forward to marking the significant anniversary of the World Heritage Convention with such a committed partner.”