New Controller at BBC Three

LONDON: Zai Bennett is leaving his ITV post as director of digital channels and acquisitions to take up the role of controller of BBC Three.

At ITV, Bennett currently is responsible for all of the content on the digital channels ITV2, ITV3 and ITV4 and the CITV channel. He is responsible for commissioning, acquiring and scheduling across the networks. His start date at BBC Three will be confirmed shortly.

Jana Bennett, currently the director of BBC Vision who is set to move to BBC Worldwide, said: "Zai is one of the most energetic and creative leaders working in television today. He brings with him a real connection with the audience, a deep understanding of the digital landscape and first-hand experience of running channels.

"His experience in developing original scripted drama and comedy, along with his fantastic relationship with presenters and performers, makes Zai perfect for this role."

Zai added: "I have had a simply amazing time at ITV with some of the most talented people in television today, but I am delighted to be joining the BBC and especially BBC Three. The channel is on fire at the moment and I hope to be able to continue to support everyone’s great work on quality programs.

"The BBC is the most creative broadcaster in the world and BBC Three is an essential gateway for younger audiences to its phenomenal work."