9Live International Expands Call-TV Activities Abroad

UNTERFÖHRING, April 8:
Interactive TV producer 9Live International is launching call-TV productions on
channels in Colombia, Hungary, Denmark and Sweden, with the company’s shows now
airing in a total of eight countries.

9Live’s Spanish-language
interactive show in Colombia, titled Ganamanía (Crazy for Prizes), will be broadcast by RCN. It will reach
approximately 8.4 million Colombian homes. The collaboration with RCN is the result
of a joint venture between 9Live and the Naranya Group.

Kvízió, a Hungarian call-TV show, is currently broadcast
on TV2, a ProSiebenSat.1 Group-owned channel. Around 3.8 million Hungarian
households receive Kvízió.

9Live now also offers
interactive television in two Scandinavian countries: Denmark, with Go Morn
Quiz, Lykketimen, Quizhjørnet and Ordjagten, and
Sweden where fullPOTT airs
seven days a week.

9Live International was
established in the summer of 2007. The company also produces call-TV shows in
Croatia, Mexico and Belgium, as well as a pan-European Turkish-language show.

“9Live has been able to
get established as a premium provider for interactive television in
international markets,” said Marcus Wolter, the CEO of 9Live and 9Live International.
“Besides Germany, we are now also the leader in some international markets and
will persistently expand this potential.”

He added, “By expanding
our international activities, we are continuing our strategic growth as a
global call-TV provider.”

—By Ned Berke