Morris Street Advisors has picked up the format rights for Hollywood Squares from CBS Studios International for adaptation in India.
Hollywood Squares marks the first major game-show format from CBS to be made in India. The 26-episode local treatment, titled Tollywood Squares, will launch in the Telugu language. It is due to debut in the country on the Viu India digital platform and on pay-TV channel Star MAA on January 27.
Rohit Tiwari, the CEO of Morris Street Advisors, commented: “This is a milestone moment for Morris Street Advisors. As a leading provider of entertainment content, we are now placing more focus on producing popular programming that captivates Indian viewers. We are super excited to team up with CBS Studios International and our Indian partners to produce the show in India.”
Roxanne Pompa, the VP of international formats at CBS Studios International, added: “Hollywood Squares has had success in many countries around the world, and we’re convinced it will appeal to viewers in India. We are thrilled to be working with Morris Street Advisors to bring this iconic game-show format to Indian audiences.”