VIVE Lifestyle Network Offers Turnkey OTT Channel Service

LONDON: As part of its UHD Initiative and TV Revolution, VIVE Lifestyle Network (VLN) is opening its universal platform to TV content creators, encompassing UHD and HD channels under the VLN umbrella and its suite of branded connected TV and OTT apps.

VIVE Lifestyle Network’s turnkey OTT channel service for premium 4K and HDR production companies, brands, local broadcasters and other content creators is intended to lower the barrier of entry and level the premium-entertainment playing field. VLN’s Premium Channel Partner Service allows partners to launch their own channels across devices such as Roku, Amazon Fire and Apple TV, as well as on Samsung UHD and HD smart TVs.

The idea behind VLN’s Premium Channel Partner Service is to establish a destination featuring comprehensive entertainment on every screen that allows viewers to access original series and films in one place. VLN channels will be presented collectively within its proprietary EPG inside each of its apps. Though the network will be largely linear, viewers will also have access to catch-up service and on-demand programs. In addition to its trademark lifestyle and factual-entertainment fare, VLN will support low-latency, synchronized 4K and HD live streaming, available with optional geo-targeting and pay-gating.

“Pulling together an all-inclusive channel service under one roof was a real challenge, especially with our UHD and HDR emphases, but we are really excited to offer fellow production companies and brands the opportunity to take advantage of our efforts and drastically cut down on time to market and associated costs,” said John Jacaman, the managing director of VIVE Lifestyle Network. “The way we look at it is that it’s for the greater common good. Our channel partners benefit, as do the viewers, and ultimately the network as a whole.”