Pan-Asia Sales for all3media international

Ahead of MIPCOM, all3media international has signed a number of major pan-regional deals, with more than 70 hours of factual and factual-entertainment content sold across Asia.

BBC Worldwide scooped up pan-Asia rights to more than 40 hours of factual and factual-entertainment programming, including Studio Ramsay’s The F Word USA. The fourth season of Kitchen Nightmares USA has been relicensed, and season five of Undercover Boss USA was also acquired. Further titles include the one-hour documentary specials The Truth About Sleep and The Truth About Stress.

Discovery picked up 24 hours of cookery-themed content for its linear platforms, including Worst Bakers in America. Discovery also signed up for seasons nine and ten of the long-running hit Worst Cooks in America.

Also in the culinary arena, a pan-regional Asia deal with Scripps sees the relicense of Gok Cooks Chinese. Scripps also renewed the food lifestyle series Matilda and the Ramsay Bunch, acquiring the third season.

Amreet Chahal, sales manager for the Asia Pacific at all3media international, commented, “We’re very pleased to announce this range of new pan-regional deals as we head to MIPCOM. Culinary-themed content continues to win audiences across Asia and we’re expecting this to be a stand-out genre at MIPCOM, particularly with globally renowned chef Gordon Ramsay in Cannes to showcase brand-new titles, including The F Word USA and Culinary Genius USA.”