Barcroft Media Ties Up with Indian OTT Platforms

LONDON: Factual content producer/distributor Barcroft Media has entered into two new channel partnerships with OTT platforms in India that will see the Barcroft TV brand expand its presence in the country.

One agreement is with PressPlay TV, a next-generation OTT platform based in Delhi. The company offers the latest movies and trending videos from across the internet on more than 50 channels, including Bollywood, Comedy, TV Shows, Music, Food, Travel and Sport. Barcroft Media will become a premium content partner with PressPlay TV and the Barcroft TV channel will be featured prominently on the platform.

The other deal is with Planetcast Media Services (previously known as EsselShyam Communications), which provides technology-led managed services to the broadcasting industry. Barcroft Media is teaming up with the company to bring Barcroft TV to their new OTT platform, which includes both live TV and VOD. Planetcast will launch in India and internationally in the near future.

Sam Barcroft, Barcroft Media’s CEO and founder, remarked: “We are delighted to partner with PressPlay TV and Planetcast to bring Barcroft TV to India. We’re excited at the possibilities and the opportunity to expand the footprint of Barcroft Media content to this thriving market.”