All3Media International to Distribute The Earthshot Prize Broadcast

All3Media International has picked up the distribution rights for broadcast content of The Earthshot Prize ceremony, taking place on November 7 in Singapore.

Founded by Prince William, the Earthshot Prize awards aim to find, celebrate and accelerate solutions to the world’s environmental challenges. During the ceremony, produced by Studio Silverback (David Attenborough: A Life on Our Planet) for the first time, five winners will be given £1 million to help scale their environmental solutions.

The five Earthshots are Protect and Restore Nature, Clean Our Air, Revive Our Oceans, Build a Waste-Free World and Fix Our Climate. The inaugural 2021 finalists have already benefited more than 1.5 million people around the world, and over 7,000 hectares of land and almost 2.1 million hectares of ocean have been protect or restored, while over 35,000 tons of CO2 emissions have been reduced, avoided or sequestered. The 2022 finalists are on their way to creating similar impact.

“Studio Silverback’s mission to reveal the urgent truth of our changing planet to a mass global audience through the power of storytelling makes The Earthshot Prize a brilliant partner,” said Colin Butfield, director of Studio Silverback. “Earthshot’s vision to take action to move towards a better future, aligns perfectly with our mission. Delivering this message in an entertainment=led broadcast event to a global audience is of vital importance, and we are delighted to have All3Media International on board to find global homes for this powerful broadcast moment.”

Maartje Horchner, executive VP of content at All3Media International, added, “The Earthshot Prize’s awards TV show delivers an important message of positivity to the widest possible audience. It’s going to be a hugely entertaining event, and we are delighted to be working with Studio Silverback on this project.”