Xilam Enters Negotiations to Acquire Cube Creative


Xilam Animation has entered into exclusive negotiations to acquire 50.1 percent of the shares and voting rights of the French animation production company Cube Creative.

The proposed acquisition of Cube Creative, which specializes in computer generated images and 3D, is in line with Xilam’s strategy of accelerating production of CGI animated programming. It would bring on board a team with expertise in these technologies and enable Xilam to increase delivery of its animated content and accelerate the process. The founding directors of Cube Creative stand to retain 49.9 percent of the capital and will remain fully operational within the company. Xilam and Cube Creative plan to conclude this acquisition before the end of the year, with full consolidation in Xilam’s financial statements in 2020.

Marc du Pontavice, Xilam’s chairman and CEO, said: “This first acquisition proposal fits perfectly with our business plan and will strengthen our strategic lead thanks to Cube Creative’s unique expertise in CGI animation. The excellent reputation of the company’s teams has been built on their creativity, their adaptability and their complete mastery of the latest technologies. We are impatient to begin working alongside them to contribute to the production of our future global hits.”

Lionel Fages, co-founder of Cube Creative, added: “With the teams here at Cube Creative preparing to pull off the challenge of building on our role as an upscale service provider to add the creation of IP and proprietary production, we are looking forward to joining the Xilam Animation group with pride and enthusiasm. This move will give us access to editorial and marketing expertise in the global market. Our teams and talents represent an excellent fit and our combined expertise will allow the group to become even more innovative in its production and to tackle new challenges together.”