Toonz & OTTera Align for OTT Platform

Toonz Media Group has partnered with the digital content distribution platform OTTera, which will provide technology support for Toonz’s brand-new OTT platform.

In addition to hosting and providing the tech support for Toonz’s OTT channel, OTTera will distribute the Toonz library across multiple VOD platforms. The new OTT platform will include more than 1,500 half-hours of movies and episodic content across different genres, dedicated to the kids’ and family audience. It will showcase Toonz’s IP as well as licensed titles.

As the Toonz catalog bolsters OTTera’s content catalog, Toonz will benefit from OTTera’s advertisement sourcing and service expertise.

P. Jayakumar, CEO of Toonz Media Group, said: “This is the first time that Toonz is venturing into the space of white-labeled OTTs, and it is crucial for us to have a very strong technology partner in this venture. I am really glad to say that we have found our ideal partner in OTTera. Not only are they one of the best and most competitive over-the-top technology service providers in the market today, but they also have phenomenal reach with content distribution.”

Stephen L. Hodge, co-CEO of OTTera, added: “We are so pleased to add Toonz Media Group’s quality kids’ content to our growing list of OTT services. Our shared experience in the children’s entertainment space, paired with their popular IPs will certainly make the Toonz channel launch a global success.”