TVKIDS
De Agostini Editore’s Brenda Maffuchi
The head of acquisitions and property development talks about her buying remit.
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Leading Programmers Talk Wish Lists, Rights Negotiations
Paramount’s Layla Lewis, POP Channels’ Francesca Newington, Sensical’s Bethany Boles and De Agostini Editore’s Brenda Maffuchi shared their acquisition wish lists and discussed increasingly complex rights negotiations as the TV Kids Summer Festival kicked off today.
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