Super 4 Campaign Rolls Out at Spanish Restaurant Chain

The Foster’s Hollywood restaurant chain has launched a promotion for the animated series Super 4 in Spain.

Kids will receive a personalized cup featuring characters from the show with a purchase from the children’s menu at Foster’s Hollywood restaurants. They can also choose another Super 4 product from among a stationery set, a giant pencil, a diary or a pencil case. This promotion will be available in more than 180 Foster’s Hollywood locations across Spain.

The promotion was secured by Nottingham Forest, the licensing agent for Super 4 in Iberia, and Servicola, which specializes in promotional marketing. Super 4, produced by Method Animation and morgen studios, is inspired by PLAYMOBIL. It tells the story of four PLAYMOBIL heroes: Alex, Gene, Twinkle and Ruby. In Spain, the series premiered on Disney Channel this month. It also broadcasts on Canal Panda and TV3.

Laura García Ortega, the commercial director of Nottingham Forest, said, “Super 4 is a wonderful series that was launched on Disney Channel in Spain recently. Agreements like this one with Foster’s Hollywood restaurants will help us to increase its visibility and to [introduce] its characters to Spanish children.”