Spotlight: Mattel

Mattel has on offer multiple live-action programs, including Hot Wheels: Ultimate Challenge.

Hot Wheels: Ultimate Challenge sees superfans compete to build the best full-size Hot Wheels-style vehicle.

Barbie Dreamhouse Challenge features HGTV stars as they transform a California home into a real Barbie Dreamhouse.

The latest game-show version of Pictionary features in Mattel’s catalog as well.

“These live-action adaptations present fans with the chance to interact with Hot Wheels, Barbie and Pictionary in new, exciting ways,” says Phil Breman, head of live-action television.

“We are bringing all-new co-viewing opportunities for families and fans of all ages to experience their favorite Mattel IPs in new formats,” Breman adds.