TVKIDS
Genevieve Dexter discusses how she approaches selectively acquiring for the Serious Lunch catalog, and what she’s looking for in a project for the Eye Present slate.
In 2011, Dexter set up Serious Lunch with an eye to leveraging her experience in the kids’ space—she had previously founded CAKE—to build long-lasting brands. While the distribution company has been rolling out its highly curated catalog around the world, Dexter has also set up the London-based CG/2D animation studio Eye Present.
