Sensical Launches SVOD Tier in the U.S.


Common Sense Networks has launched an SVOD tier of its family streaming destination Sensical on Prime Video Channels in the U.S.

The curated collection features playlists titled Get Crafty, I “heart” Animals, Science Rocks, Power Gamers, Challenge Accepted and Get Moving, as well as popular titles such as Science Max and Operation Ouch.

All streaming selections are grounded in criteria that include age segmentation (2 to 4, 5 to 7, 8 to 10-plus), topics of interest, traditional learning, personal characteristics, role models, inclusion, teamwork and empathy.

“As the singular experts in age-appropriate content, we are very proud to be entering the subscription space with such a meaningful service for this all-important audience,” said Eric Berger, co-founder and CEO of Common Sense Networks. “Our acclaimed Sensical brand, touted for its topic based approach and deliberate focus on fueling discovery, curiosity and creativity, features exclusive content as well as our trusted, curated titles. We are thrilled to offer this ad-free option as part of our existing lineup of products and services available to kids, families, and caregivers.”

The inclusion of titles such as Operation Ouch comes through a new alliance with Macademia’s Da Vinci.

Douglas Lloyd, CEO of Macademia, commented, “Da Vinci’s mission has always been to inspire, educate and entertain. I am delighted that we are partnering with Common Sense Networks on this initiative. Together, we offer an inspirational and educational experience that is unrivaled in the kids’ SVOD industry.”